ALBUQUERQUE & LIMA
2021
Creative Direction | Branding
This was the conceptual starting point for the development of Albuquerque & Lima's branding.
Fruition as the highest form of contemplation.
It is, for a brief moment, the sensorial enjoyment of something created with the intention of providing a visual escape. The game of blur and focus is the representation of the process of contemplation, of stopping and looking instead of seeing. It is the work materializing on the retina when we give it the proper time to make itself seen.
Sometimes you just need a little time to focus on what matters, let your eyes explore every detail, find the secrets hidden behind the brushstrokes, angles and lighting and let the story unfold right in front of you. Albuquerque & Lima alows you to go through this visual jorney, giving you time and helping you focus on things you wouldn't have normally.
Fruition as the highest form of contemplation.
It is, for a brief moment, the sensorial enjoyment of something created with the intention of providing a visual escape. The game of blur and focus is the representation of the process of contemplation, of stopping and looking instead of seeing. It is the work materializing on the retina when we give it the proper time to make itself seen.
Sometimes you just need a little time to focus on what matters, let your eyes explore every detail, find the secrets hidden behind the brushstrokes, angles and lighting and let the story unfold right in front of you. Albuquerque & Lima alows you to go through this visual jorney, giving you time and helping you focus on things you wouldn't have normally.
